In what promises to be the dawn of a new era of one of the industry's favourite events of the year, the inclusion of many more brands, and the success of having opened its doors to the public for the first time in 2017 has made SIHH 2018 one of the most anticipated watch industry events in recent times.

Follow us at The Watch Press as we look at many of the new releases which will be making their entrances in our pre-event build up.